Online fashion platform ZALORA announced that ZALORA Group CEO Parker Gundersen has made the decision to leave the company at the end of May 2018 for personal reasons.
Parker joined ZALORA in 2016 and has since worked with the leadership team to grow the brand, improve overall profitability and affirm the position of ZALORA as the leading online fashion destination in Greater Southeast Asia.
Said Parker, “ZALORA’s evolution as a fashion platform is unrivaled in the region and is a testament to the great progress we have made improving our product offering, building stronger relationships with our brand partners and strengthening our positioning in the market. I want to thank the team for all of the hard work getting ZALORA to where it is today and wish them continued success moving forward.”
ZALORA now offers the widest online selection of International and local fashion and lifestyle brands in the region, including latest additions Calvin Klein, J.Crew, Hugo Boss, Abercrombie & Fitch and Adidas. ZALORA’s brand positioning has been greatly strengthened through a revamped site and catalogue, television and online partnerships including Asia’s Next Top Model and How Do I Look Asia?, and a number of exclusive product launches with local and international brand partners. ZALORA has also made significant progress in improving its profitability by optimizing back office and supply chain operations.
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Patrick Schmidt, Co-CEO of Global Fashion Group commented “Parker has reinforced ZALORA’s strength as the preferred multi-brand fashion platform in Southeast Asia. I want to thank Parker for his leadership and ongoing commitment to ZALORA, and for supporting a smooth transition in the coming months.”