British luxury department store Harvey Nichols announced the launch of its first NFT retail concept space, HN NFT Vault, at its Pacific Place store. Harvey Nicholds offers a curated selection of NFTs from top blue-chip projects for exploration and sale, including CryptoPunks, Bored Ape Yacht Club, CloneX x Takashi Murakami, Azuki and Doodles. This is paired with a seamless purchasing journey, where both cryptocurrency and credit card payments are accepted.
Through the new space, the retailer aims to make NFTs more accessible to a broader audience by featuring a range of NFTs from some of the most successful projects globally available for in-store exploration and purchase. The collection is curated to cater to both first time buyers and NFT experts, with prices ranging from HK$5,000 (US$637.36) to over HK$1,000,000 (US$127472.24).
This unique space offers customers the choice of purchasing NFTs using either cryptocurrency or credit cards, therefore allowing anyone with no prior experience with NFTs or cryptocurrencies to plunge into the Metaverse and learn more about the space.
As part of the new concept, the retailer will also be launching a service allowing NFT owners to showcase and sell their NFTs through the HN NFT Vault. Only NFTs from select blue chip projects will be accepted and all such NFTs are first vetted by Harvey Nichols team before being showcased at the space for sale.