Swiss luxury watchmaker Breitling celebrated the opening of its third boutique in Macau on 25th January at the Promenade Shops, Galaxy Macau™️.
The new boutique’s décor features Breitling’s new design concept – a contemporary urban interpretation of an industrial loft that offers customers a relaxed yet sophisticated ambience to explore the brand’s revered collections – a bold contrast to classical luxury brand environments. The interior is inspired by mid-twentieth-century industrial design, a nod to the time when Breitling timepieces and professional measuring tools earned the brand a formidable reputation.
Breitling CEO Georges Kern says, “We are excited about opening our third boutique in Macau. With our modern-retro industrial loft design, our boutiques are the perfect place to see Breitling’s collections and with the positive response we’ve already had, we’re looking forward to welcoming visitors from Macau and around the world to what can truly be called the house of our brand.”
Spanning over 635 square feet, the new store is located at The Promenade Shops, a multi-brand retail center in a tourist area featuring over 200 shops from luxury flagship stores and designer boutiques to high-street lifestyle brands. This luxury retail center is undoubtedly the perfect precinct for Breitling’s fans to indulge in a high-quality shopping experience.
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Ms. Hazel Wong, Senior Vice President of Retail for Galaxy Macau™️ says, “It is our great honor having Breitling Boutique at The Promenade Shops in Galaxy Macau. With this new Breitling Boutique joining us, we believed that watch-lovers will appreciate Breitling’s exclusive quality and craftsmanship as part of the luxury shopping experience at The Promenade Shops. We look forward to many more exciting collaboration with Breitling by creating FIRST experience to our shoppers in future.”