Retail in Asia


balabala expands footprint in the Middle East and debuts in Qatar

Following its recent opening in Dubai Hills Mall in February 2022, Chinese apparel brand balabala expands its footprint in the Middle East with the opening of its first store in Qatar. Its franchise partner, BTC Fashion, launched its second store in the Middle East at Qatar’s largest shopping mall ‘Place Vendome’ on 15th April 2022.

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“We are very proud to have launched our second store in the Middle East and the first in Qatar. In conjunction with the Brand, we have delivered an iconic store in an iconic mall with a distinctive image to bring alive a unique shopping experience that welcomes our customers into the colorful world of children’s fashion. This is just the second of a number of planned stores to fulfill our aim of expanding the balabala experience to customers across the region,” commented Mr. Hasit Kakkad, BTC Managing Director.

Place Vendome is one of the largest mixed-use developments in Qatar with over 100,000 visitors a day. Combined with a world-class infrastructure, smooth connectivity and over 7,000 parking spaces, Place Vendome is easily accessible to shoppers across the country. This new high-end shopping destination boasts a mall with retail outlets featuring global high end and luxury brands, five-star hotels, residences, an entertainment centre and other attractions.

Source: balabala

balabala stores feature high quality fashion clothing, shoes and accessories for all occasions and activities. balabala collections, catering for children between newborn and 14 years old, are  showcased in a vibrant shopping environment.

Source: balabala

SEE ALSO: balabala partners with BTC Fashion in the Middle East and opens first store in Dubai

Founded in 2002, balabala currently operates over 4,800 stores in China and over 40 stores internationally.  Launched with a mission to redefine luxury kidswear, balabala aims to “become the first-choice children’s fashion brand” globally.

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