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Acer opens first flagship store in the Philippines

Hardware and electronics brand Acer has opened its first flagship store in the Philippines, serving as the biggest store location for the Taiwanese firm in the Philippines to-date.

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Located at the SM Megamall Cyberzone, the debut Philippines flagship store opened on 15th January and retails both Acer’s namesake brand products and its Predator range.

To reflect the separate product offerings, the new store has been laid out in two different sections, with each brand housed in its respective area. Aesthetically, the sections boast a contrast in interior design: Acer being more minimal with white and warm tones, while the Predator area is painted in a modern black design.

“We are very excited for gamers and tech enthusiasts to come and experience what the Acer flagship store has in store for them. It is our first opening this 2021, and definitely not the last,” said Acer Philippines Managing Director, Manuel Wong.

“We are optimistic that it will allow consumers to get to know our products better and eventually find the perfect device fit for their needs,” continued Manuel.

Acer has 18 concept stores in the Philippines, with eight located in Metro Manila; three in Luzon; three in Visayas; and four in Mindanao.

Founded in 1976, Acer is one of the world’s top ICT companies and has a presence in over 160 countries.

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On 11th January, in its most recent trading update for the recently ending fourth quarter, Acer reported its highest sales quarter in six years, announcing consolidated revenue growth of 34.1% year-on-year, and 3.2% quarter-on-quarter, reaching US$2.95 billion. By category, Acer’s gaming line grew by 43.9% in the fourth quarter, Chromebooks soared 253.5%, while thin and light notebooks, and monitors gained by 165.9% and 38.9%, respectively.

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