International fashion lingerie label 6IXTY8IGHT is opening its second and third stores in Singapore at Bugis Junction and Tampines 1 on 24 November and 1 December 2018 respectively, hot on the heels of the opening of its first boutique at VivoCity a mere four months ago, in July. All local stores mark the first three boutiques for the brand in Southeast Asia.
6IXTY8IGHT’s rapid expansion in Singapore is testament to the overwhelming popularity of the brand’s signature fun, comfy loungewear and lingerie for young women at pocket-friendly prices, designed specifically for the Asian female figure.
At 340m2, the Bugis Junction store will be the largest for the brand in Singapore, with the Tampines 1 store following a close second at 270m2.
Both retail stores will feature similar interiors, splashed in 6IXTY8IGHT’S signature pink hue that celebrates the spirit of the 6IXTY8IGHT girl: playful, cheeky and cool.
Neon signs featuring fun confectionary-themed motifs and tongue-in-cheek quotes such as “We are serious about FUN” and “Sweet as Sugar, Hard as Ice” decorate the walls to create a cheerful and girly shopping ambience.
SEE ALSO : Chinese lingerie brands need to step it up
Customers can look forward to the full range of lingerie, nightwear, loungewear, clothing and accessories at both stores, in addition to pockets of eye-catching spaces for that perfect selfie.
Bubblegum pink fitting rooms with neon signs and furry seats at both locations complete this girly shopping paradise.