David Beckham is introducing new styles and fresh trends to his David Beckham Bodywear range for H&M this autumn. The collection launches globally on 21 August all H&M stores that carry menswear, as well as online.
"These new pieces for my Bodywear range at H&M have a real energy about them. I genuinely enjoy the creative process with H&M and we have had fun this time playing with colour and texture. I hope people like them as much as I do," Beckham said.
New this autumn are checked woven pyjama pants in cotton poplin, in a fresh shade of blue. Other new styles include colour-blocked Henleys and Long Johns that contrast cotton with wool, as well as heavy knit cotton boot socks and cotton beanies.
Colour-blocking and stripes are the main themes, especially on a crewneck sweatshirt, where a trim of vertical stripes contrasts with the grey colour-blocked body and sleeves. This trim of vertical stripes is also found on pyjama t-shirts, jersey pyjama pants and shorts.
David Beckham Bodywear for H&M has been an instant global success since its launch in February 2012. The collection is centred on a core range of bodywear pieces designed for fit and functionality as well as great style. Fresh styles and updates are added each season.