Wine aficionados are freaking out. Not only did Jia Bei Lan 2009 become the first Chinese wine to win an international trophy in Decanter magazine’s World Wine Awards in London, it’s now selling for USD142 a bottle – a sticker unheard of for Chinese vintage.
This Chinese red wine has emerged to find rare success in a market heavily dominated by French vintage. The much abuzz Jia Bei Lan 2009 launched this month in Beijing, followed by launches in Chengdu and Shanghai.
Plenty of people in the industry are applauding Jia Bei Lan’s success as well-deserved. The label’s chief consultant Li Demei studied wine in Bordeaux, interning at the well-regarded operation Chateau Palmer. He accumulated 15 years of experience.
(Source: red luxury)