Retail in Asia

In Trends

China, India and Japan fuel rapid growth in Asia-Pacific internet audiences

comScore, Inc., a leader in measuring the digital world, today released a report on the growth of Internet audiences in the Asia-Pacific region based on data from its comScore World Metrix service.

In September 2009, the Internet population in the Asia-Pacific region reached 484 million visitors age 15+ that accessed the Internet from a home or work location, an increase of 22 percent from the previous year. With nearly half a billion people online, the region now accounts for 41 percent of the total 1.2 billion person global Internet audience. China, home to the largest Internet population in the world, experienced a 31-percent increase to 220.8 million, making it the fastest-growing Internet country in the region. Japan saw its online population surge 18 percent to 68.3 million, while India climbed 17 percent to 35.8 million users.

comScore will present a complimentary live webinar, State of the Internet with a Focus on Asia Pacific, on Thursday, November 19, 2009 from 11:00a.m. - 12:00 p.m. SGT (+08:00 GMT). For more details and to register, please visit:

(Source: comScore)