Retail in Asia


Bluebell Group takes majority stake in Carven and names new CEO

Carven has a new owner and a new CEO.

Bluebell Group, which recently took a majority stake in the French company, has named one of its key executives, Sophie de Rougemont, in the CEO role.Sophie

De Rougemont is currently managing director at Bluebell, which took a first minority stake in Carven in 2011. She had previously held the roles of fashion director of Bluebell group and have been instrumental in the expansion of international brands such as Paul Smith, Jimmy Choo, Moschino or Anya Hindmarch.

Bluebell Group is a pioneer in brands distribution in Asia and curate fashion, fragrance, cosmetic and gourmet brands throughout different channels.

An official announcement is expected this week.

Henri Sebaoun, head of Société Béranger, which purchased Carven in 2008 and contributed massively to the revival of the brand, will step down as CEO of Carven. He will take up the role of managing director.

The house of Carven was founded in 1945 by the late Madame Carven, the French couturier who traveled the world with her collections and brought back a trove of exotic influences. Today the brand is distributed over 25 mono stores and 600 multi-brand re-sellers worldwide.

Bluebell is the owner of retailinAsia