Retail in Asia had the pleasure to speak to McDonald’s Hong Kong CEO, Randy Lai. The discussion was joined by one of McDonald’s loyal customers, Mark, together, we talked about the brand’s 47-year-lon…
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EXCLUSIVE INTERVIEW: Victorinox’s CMO unveils what’s next for the 138-year-old brand
Victorinox is a Switzerland based knife manufacturer and watchmaker, best known as the manufacturer of the “Swiss Army Knife”. Operating as a family business, Victorinox has extended its offering to c…
Meet the brand behind the rise of micro-influencers: EXCLUSIVE INTERVIEW with BIGO
BIGO Technology is one of the fastest-growing technology unicorns in Singapore. Founded in 2014, BIGO Technology has gained immense popularity in the world.…
A look at how brands are celebrating China’s digital day of love
In Mandarin, the number 520 is pronounced as ‘wu er ling,’ which is similar to the pronunciation of ‘I love you’ in Mandarin, ‘wo ai ni’. Find out what brands have done to save themselves from the ret…