Retail in Asia

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Ausounds to expand into Japan


Ausounds, a U.S.-based premium audio manufacturer, announced its expansion into Japan. The brand, which launched in the United States in August 2019, has expanded into three leading Japanese electronic retailers: Bic Camera, Yodobashi Camera, and E-Earphone. Ausounds has partnered with Kopek Japan Corporation for distribution throughout the country.

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Ausounds, known for their high-quality headphones designed for music creators, is featuring its full line of products at Bic Camera, Yodobashi Camera, and E-Earphone. The line includes the AU-Stream ANC, AU-Flex ANC, AU-Stream in a variety of colors, and their latest, the AU-Stream Hybrid in a variety of colors.

The brand also plans to offer their first over-ear headphones, the AU-X ANC and AU-XT ANC headphones shortly after this initial launch.

“We are excited to be expanding our ever-growing company. We launched in 2019 with the mission to pioneer a new way of listening to music, and this short time later, we are finding ourselves able to bring the innovative audio equipment to more people globally. We aim to not only meet the needs of music creators at all levels, but of creators everywhere,” explained Marcus Sanchez, CMO of Ausounds.

Bic Camera, which has over 40 stores in Japan, is one of the country’s leading electronic retailers. Yodobashi Camera and Fujiya-Avic, leading electronic retailers in Japan, will also be offering Ausounds’ premium products. Finally, E-Earphone is Japan’s leading headphone retailer and will be offering Ausounds’ full line.

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Ausounds products are now available in all of the Japanese retail stores mentioned.