Retail in Asia

Asia and Rio’s picks for the week

HYPEBEANS launches “001” home brew collection


HYPEBEANS launched its very own home brew collection “001” for coffee lovers to enjoy house signature flavor at home and on the go.

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The selection includes the house coffee beans and drip bags, each boasting the robust, aromatic qualities of the HYPEBEANS blend.

The house coffee bean is the creation of Hiroshi Sawada, world-class barista and HYPEBEANS’ brand consultant. The beans are roasted by skilled Japanese artisans in a vintage German PROBAT roaster which has been in use for over 50 years, resulting in a unique blend with a full-bodied, long finish.

This original dark roast boasts strong notes of bitter chocolate and nuts when enjoyed straight, and when combined with milk, rich notes of caramel and milk chocolate make their way through. The dark mahogany shade of the espresso makes it perfect for a sharper contrast when creating latte art.

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The coffee beans and drip bags are available at the HYPEBEANS store in LANDMARK.