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Aeon sets sights on new era in south China – Retail in Asia

Retail in Asia

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Aeon sets sights on new era in south China

Department store and supermarket operator Aeon Stores (Hong Kong) plans to open 10 new outlets in southern China to tap the rising demand from developers for quality retailers in their property projects.

As of December, the company operated 38 stores in Hong Kong and 20 in southern China. The retailer has budgeted HKD213 million (USD27.4m) to open three stores in Hong Kong’s Tsuen Wan, Kowloon City and Causeway Bay, and refurbish the Tuen Mun store in the coming year.

It will also speed up the penetration across the border by opening 10 more stores, which will cost around HKD300m.

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