Sylvie has been working as a Business Development Manager at Bluebell since 2012, first based in Seoul (South Korea), then in Hong Kong.
She is responsible with the Business Development Director for setting up new partnerships with Luxury and Lifestyle brands in Asia. She is involved in creating fully detailed business proposals, sales forecasts and comprehensive studies for potential partners.
Prior to Bluebell, Sylvie worked as an Assistant Project Manager for bareMinerals, a cosmetics brand within Shiseido Group, where she worked hand-in-hand with retailers to coordinate new products launches, adapt objectives and KPIs based on sales analytics, and plan marketing and PR campaigns.
Having worked closely with brands and distributors in Asia for more than 5 years, Sylvie has acquired an extensive knowledge on brands and retail markets specificities in the region and she is ready to apply her commercial insights in the industry to help bring new brands into the market.
“Action is the foundational key to all success.”