Retail in Asia

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China’s Gome signs purchase orders of 8m TV sets

Chinese home appliances retailer Gome signed purchase orders of 8.18 million TV sets with manufacturers like Skyworth, TCL, Hisense, Changhong, Sharp, and Konka during an event held in Beijing. The retailer announced that starting from 1 August 2014, they will launch an online and offline full channel marketing campaign.