Tesco has launched a standalone online fashion shop in the UK and hopes that sales will grow to account for 10 percent of total clothing turnover.
Tesco Clothing Chief Executive Terry Green says: "Clothing is not only one of the fastest growing online markets, but the word ‘clothing’ is also one of the most searched-for categories at tesco.com, so we know the site will be popular with both existing and new online customers."
(Source: Retail Week)