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Ex-Hugo Boss CEO takes the reins at Bottega Veneta

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Kering Group, the owner of Gucci and Saint Laurent, has appointed Claus-Dietrich Lahrs, the recent CEO of Hugo Boss, as CEO of Bottega Veneta on 4 October 2016, replacing Carlo Alberto Beretta, who becomes Kering’s Chief Client & Marketing Officer.

Lahrs will be a member of the Group’s executive committee and will report directly to François-Henri Pinault, Chairman and CEO of Kering. The group’s listed luxury and sports lifestyle brands also include Alexander McQueen, Balenciaga, Brioni, Christopher Kane, McQ, Stella McCartney, Pomellato, Qeelin, Ulysse Nardin, Puma and Volcom.

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Pinault comments: “Claus-Dietrich Lahrs’ outstanding experience and extensive knowledge of the luxury market will be crucial in the management of the exceptional maison that Bottega Veneta is. I am confident he will build on what has been accomplished so far within the house and accelerate its development.”

Lahrs was CEO of Hugo Boss, until February 2016 and has held other top positions in houses such as Cartier, Louis Vuitton and Christian Dior Couture. As CEO of Bottega Veneta he will pursue the brand’s global development.

Lahrs joined Hugo Boss in 2008 as Chairman and CEO and under his reign, the turnover of the brand doubled and its profitability increased sharply. He graduated in business administration from the Universities of Cologne and Bochum and also holds a degree from HEC Paris.

(Source: TR Business)

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